Store displays can make all the difference if you are a fashion retailer - particularly when it comes to catching the eye of your customers. As a retailer, you will know the impact that clothing displays can have on buyer behaviour - when customers are presented with an attractive arrangement of products, they are more likely to make a purchase or return to your store at a later date.

There are a number of things that make a shop display great - ranging from the layout of the store itself to small details such as the usage and range of mannequins and clothes hangers.

A good place to start is to create an ideal shop floor, where your goods can be showcased to their best possible greatest potential. First, you will need to determine what kind of retail space you want to create. Do you want shelves stacked high with neatly folded clothing, or would you prefer your customers to browse through racks of garments hanging on hangers? Will you be selling one type of garment, or several different clothing options - including accessories or shoes? These are all important questions to consider, as the answers will help you create the perfect showcase for your wares.

Whether you are starting from scratch or looking to improve your shop display through greater attention to detail, you are sure to get a great reaction from your customers when you take the time to not just get the big things right but also focus on the little things details.


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